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Blackfin partners to Expand UK and Irish markets

Blackfin announces strategic partnership with exclusive Executive Accounts in the UK and Ireland markets

Blackfin, a name synonymous with superior quality and innovative Italian craftsmanship in the premium eyewear sector, announces a significant evolution in its business strategy in the United Kingdom and Ireland.

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Since January 1st, 2024, the commercial development of Blackfin in UK and Ireland has been entrusted to Simon Gavin Hoare and Graham Lewis-Dale, two highly experienced Executive Accounts with a strong background in the independent high-end eyewear segment. They will operate exclusively for Blackfin, covering the entire territory of the United Kingdom and Ireland.

This region plays a central role in Blackfin’s growth, and the opportunity to work with dedicated executive accounts reflects the company’s commercial investments strategy in the most strategic markets. With their extensive skills in training and customer assessment, Hoare and Lewis-Dale will become the point of reference for all opticians, acting as true ambassadors, sharing Blackfin’s values and ensuring the highest standards of training.

Blackfin is renowned for its unique expertise in titanium craftsmanship and its high-quality, unmatched style. Blackfin frames perfectly meet the demands of the British and Irish markets, with models designed to embrace the local market’s preferences within the Blackfin One, Blackfin Pacific, and Blackfin Aero lines.

Nicola Del Din, CEO of Blackfin, comments: “We are truly delighted to begin this collaboration with Simon Gavin and Graham, two highly experienced professionals who have joined the Blackfin project with genuine enthusiasm, appreciating not only the quality of our products but also aligning with the mood and values that have always defined our company. The UK is a market that shares a strong affinity with the style of our products, and we are confident that we can further strengthen our relationship with opticians and expand our contacts. I will be present at 100% Optical in London, and I look forward to meeting our customers in person and gathering their feedback on our new collections”.

We invite you to visit Blackfin at 100% Optical (booth E282).

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