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Polaroid Donates Ready Readers to Charity

Polaroid donates ready readers for homeless charity

March 2011

Polaroid Eyewear’s donation of more than 1,000 pairs of ready readers to Vision Care for Homeless People has already resulted in life changing experiences for some of the capital’s dispossessed who are now able to engage more with society.

Polaroid donates to charityWith powers from +1.0 to +3.50d, the ready readers, along with the generous donation of lenses and glazing by Kent Optic, the charity is helping more and more who need this help.

As Rebecca Harwood Lincoln, Polaroid Eyewear Sales Manager UK and Ireland explained:
“This is a wonderful cause and one that affords practical help to people in real need.  We are so pleased to be able to help in this simple way but that makes such a massive difference for the people concerned. 

“Corporate social responsibility is an integral part of our business at Polaroid and that is why our charities policy focuses efforts on helping organisations with causes close to our own of improving the vision and eye health of people around the world. Our donation to Vision Care for Homeless People is a perfect example of this in action,” she added.

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